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Automation Center

The Automation Center lets you connect Adam’s channels with your own rules, on a visual canvas and without code. A trigger (a call, a WhatsApp message, an Instagram DM) goes through AI logic that decides what to do, and the right action goes out on any channel: a reply, a booking, a callback or a handover to your team.

Building blocks

  • Triggers: Voice call, missed call, WhatsApp message, Instagram DM.
  • AI logic: Understands the request and decides the next step.
  • Actions: Book on calendar, reply on any channel, call back, route to a person.

Ready-made templates

Start from a template, then change it to fit your business.

  • Missed call → WhatsApp follow-up: If a call is missed, the customer gets a WhatsApp message right away.
  • WhatsApp lead → AI qualify → voice callback: Adam asks the key questions in chat, then calls the serious leads.
  • Instagram DM → booking + SMS confirmation: A booking request in Instagram becomes a calendar booking with a confirmation.

Frequently asked questions

Do I need to know how to code?

No. Workflows are built by connecting blocks on a canvas, or by editing a template.

Is it like n8n or Zapier?

It works in a similar way, but it is built for customer conversations and Adam’s own channels.

Is the Automation Center available on my plan?

Contact our team and we will turn it on and set up your first workflow with you.

Related pages

  • WhatsApp, Instagram & Messenger: Adam replies to WhatsApp, Instagram and Messenger messages in Iraqi Arabic from one inbox. Adam Hub is a verified Meta Tech Provider.
  • Outbound calls: Adam calls your leads and customers in Iraqi Arabic: appointment reminders, order confirmations, follow-ups and call campaigns, with results per call.
  • Agent Studio: Create and configure Adam AI agents: business knowledge, greeting, voice, language and tasks. Test the agent before it talks to customers.

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